About us
A personal approach to exceptional travel.
Serenaia is a private concierge for Spain and Italy. We design and coordinate experiences — and work with trusted local specialists to deliver them.
Our role
Your single point of contact.
We do not own yachts, aircraft, cars or villas — and we believe that is a strength. It means our only interest is finding the right arrangement for you, from the specialists best suited to deliver it.
We take care of the research, the questions, the coordination and the follow-up. You deal with one person who knows your plans in detail, from the first message to the end of your experience.
Our fees and any commissions are part of how we are paid for that work. Your proposal always shows the total price you pay, with nothing added later.
How we work
Four simple principles.
We listen first
Every arrangement begins with a conversation about you — not with a list of products to sell.
We recommend honestly
If something is not worth it, too rushed, or not right for the season, we will say so.
We work with specialists
Skippers, chauffeurs, chefs, photographers and florists who are licensed and experienced in their field.
We put it in writing
Inclusions, prices, payment terms and cancellation conditions are clear before you commit.
Our partners
Chosen with care.
The quality of an experience depends on the people delivering it. Before we recommend a partner, we look for:
- Appropriate licences and insurance for the service they provide
- Clear written terms, including cancellation conditions
- A track record we can verify, and a direct relationship with us
- Standards of service and discretion that match our own
The Serenaia approach
Simple to begin. Carefully handled throughout.
Each arrangement is coordinated individually, so proposals are prepared by a person rather than generated instantly.
Services are delivered by independent providers. Your confirmation names each one. Their terms apply to their service alongside ours.
Share your vision
Tell us the occasion, the place and the dates, with as much or as little detail as you have. A person reads every request.
Receive a tailored proposal
A written proposal with options, the providers involved, prices, payment terms and cancellation conditions.
Confirm the arrangements
Nothing is booked until you accept the proposal in writing and pay any deposit it requires.
Enjoy the experience
Independent local providers deliver the agreed services. We coordinate the details and remain your point of contact.
Begin
Tell us what you have in mind.
Share your plans, however early. We will reply personally and prepare a tailored proposal, at no cost and with no obligation.
Prefer to write? Contact us.